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June 15, 202413 min readSuccess Stories

Success Story: From Failed to 95th Percentile - John's CFA Journey

John Martinez

CFA

"I failed CFA Level II twice. I was ready to give up. But then I changed everything—my mindset, my strategy, my approach. Six months later, I scored in the 95th percentile. This is my story." - John Martinez, CFA

The Failure

First Attempt: Overconfidence

June 2022

"I passed Level I on my first try with minimal effort. I thought Level II would be the same. I was wrong."

My Mistakes:

  • Started studying only 8 weeks before exam
  • Skipped practice questions (focused on reading only)
  • Didn't do any mock exams
  • Underestimated the difficulty jump

Result: Failed (Band 5 - bottom 10%)

My Reaction: "I was shocked. Embarrassed. I told everyone I'd pass. Now I had to admit I failed."

Second Attempt: Burnout

November 2022

"I was determined to pass. I studied 4-5 hours daily for 6 months while working full-time. I was exhausted."

My Mistakes:

  • Studied too many hours (burnout)
  • No rest days
  • Neglected health and relationships
  • Anxiety spiraled out of control

Result: Failed again (Band 8 - close, but not enough)

My Reaction: "I was devastated. Two failures. $3,000 wasted. I seriously considered quitting."

The Breaking Point

December 2022

"I took a month off from studying. I was burned out, depressed, and questioning everything. My girlfriend said, 'Maybe the CFA isn't for you.' That hurt. But it also lit a fire."

The Decision:

"I decided: one more attempt. But this time, I'd do it differently. I'd study smarter, not harder. I'd get help. I'd be strategic."

The Transformation

Step 1: Honest Self-Assessment

What I Did:

  • Reviewed both failed exams in detail
  • Identified weak topics (derivatives, fixed income, FRA)
  • Analyzed my study habits (what worked, what didn't)
  • Admitted I needed help

Key Insight: "I wasn't failing because I was stupid. I was failing because my approach was wrong."

Step 2: New Study Strategy

What Changed:

1. Hired a Tutor ($1,500)

  • 10 sessions focused on weak areas
  • Derivatives and FRA deep-dives
  • Accountability and guidance

2. Quality Over Quantity

  • Reduced study to 2-3 hours/day (sustainable)
  • Focused on high-yield topics (80/20 rule)
  • Built in rest days (1 day off per week)

3. Practice, Practice, Practice

  • Did 3,000+ practice questions (vs. 500 before)
  • Completed 6 full mock exams (vs. 0 before)
  • Reviewed every wrong answer thoroughly

4. Joined a Study Group

  • Met weekly with 3 other candidates
  • Taught each other difficult concepts
  • Accountability and motivation

Step 3: Mindset Shift

Old Mindset: "I need to pass to prove I'm smart."

New Mindset: "I'm learning to become a better analyst. Passing is a byproduct."

What I Did:

  • Stopped comparing myself to others
  • Celebrated small wins (mastering a topic)
  • Visualized success daily
  • Practiced self-compassion (it's okay to struggle)

Step 4: Health and Balance

What I Added:

  • Exercise: 30 minutes, 4x/week
  • Sleep: 7-8 hours nightly (vs. 5-6 before)
  • Social time: Weekly dinner with girlfriend
  • Hobbies: Played guitar 30 min/day (stress relief)

Result: "I was less stressed, more focused, and actually enjoying the process."

The Preparation Timeline

Months 1-2: Foundation (January-February 2023)

Focus: Rebuild fundamentals in weak areas

Daily Routine:

  • 6:00 AM: Wake up, coffee, review flashcards (30 min)
  • 7:00 AM: Work
  • 6:00 PM: Study session 1 (90 min) - Reading + notes
  • 8:00 PM: Dinner, break
  • 9:00 PM: Study session 2 (60 min) - Practice questions
  • 10:30 PM: Wind down, sleep

Weekly: Saturday off, Sunday study group (3 hours)

Months 3-4: Practice (March-April 2023)

Focus: Practice questions and application

Daily Routine:

  • 100 practice questions/day
  • Review all wrong answers
  • Tutor sessions (weekly)
  • Topic tests on weekends

Progress Check: Scoring 65-70% on practice questions

Months 5-6: Mock Exams (May-June 2023)

Focus: Full exam simulations

Mock Exam Schedule:

  • Week 1: Mock 1 (58%)
  • Week 2: Review weak areas
  • Week 3: Mock 2 (64%)
  • Week 4: Review weak areas
  • Week 5: Mock 3 (68%)
  • Week 6: Mock 4 (72%)
  • Week 7: Mock 5 (74%)
  • Week 8: Mock 6 (76%)

Confidence Level: "After scoring 76% on my final mock, I knew I was ready."

Exam Day

June 15, 2023

Morning:

  • Woke up at 6 AM (exam at 9 AM)
  • Light breakfast (oatmeal, banana)
  • Reviewed formula sheet (no new material)
  • Listened to pump-up music
  • Arrived at test center 30 min early

During Exam:

  • Morning session: Felt challenging but manageable
  • Lunch break: Walked outside, cleared head
  • Afternoon session: Hit my stride, felt confident

After Exam:

"I felt good. Not perfect, but good. I knew I'd given it everything."

The Results

August 8, 2023 (Results Day)

"I was at work when the email came. My hands were shaking. I couldn't open it. I walked to the bathroom, took a deep breath, and clicked."

PASS - 95th Percentile

"I stared at the screen. I read it three times. Then I cried. Not just because I passed—because I'd proven to myself that I could overcome failure."

What I Learned

1. Failure Isn't Final

"Two failures didn't define me. They taught me. Every failure was feedback."

2. Strategy Matters More Than Hours

"I studied fewer hours on my third attempt than my second. But I was strategic. Quality beats quantity."

3. You Can't Do It Alone

"Getting a tutor and joining a study group changed everything. Asking for help isn't weakness—it's wisdom."

4. Health Is Part of Prep

"Sleep, exercise, and balance aren't luxuries. They're necessities. You can't perform at your best if you're burned out."

5. Mindset Is Everything

"Believing I could pass—truly believing it—made all the difference. Your mind is powerful."

My Advice to You

If You've Failed:

1. Take a Break

  • 1-2 weeks minimum
  • Process the emotions
  • Don't study during this time

2. Analyze What Went Wrong

  • Review your exam performance
  • Identify weak topics
  • Assess your study approach
  • Be brutally honest

3. Change Your Strategy

  • Don't just study harder—study smarter
  • Get help (tutor, study group, mentor)
  • Focus on practice, not just reading
  • Build in rest and recovery

4. Rebuild Your Confidence

  • Start with small wins
  • Track your progress
  • Visualize success
  • Surround yourself with support

If You're Preparing Now:

1. Don't Underestimate the Exam

  • Start early (6 months minimum)
  • Do practice questions from day one
  • Take mock exams seriously

2. Build a Sustainable Routine

  • 2-3 hours/day is better than 5 hours/day for 2 months
  • Rest days are productive
  • Balance is key

3. Practice Like Crazy

  • 3,000+ questions minimum
  • 6+ full mock exams
  • Review every wrong answer

4. Get Support

  • Study group, tutor, or mentor
  • Don't isolate yourself
  • Ask for help when stuck

Where I Am Now

Today:

  • Passed CFA Level III (first attempt, 2024)
  • Earned CFA charter
  • Promoted to Senior Analyst ($135K salary)
  • Mentoring others who've failed

The Impact:

  • Salary increase: $45,000/year
  • Career opportunities: Tripled
  • Confidence: Immeasurable

Final Thoughts

"Failure is not the opposite of success—it's part of success. My two failures taught me more than my eventual pass. They taught me resilience, strategy, and humility."

"If you've failed, you're not alone. I've been there. It hurts. But it's not over. Change your approach, get support, and try again. You can do this."

"And when you pass—and you will—it'll be even sweeter because you earned it the hard way."

- John Martinez, CFA

Struggling with exam prep? The Owl Press Study Guides provide the strategic approach John used to go from failure to 95th percentile.

About John: John Martinez is a CFA charterholder and Senior Equity Analyst at a major investment firm. He mentors exam candidates and advocates for mental health in finance.

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